ZSM Chandigarh

About the Role

We are seeking a dynamic and results-driven Zonal Sales Manager (ZSM) – Chandigarh to lead and manage our sales operations across the assigned zone in the Chandigarh region, covering key territories in Punjab, Haryana, and Himachal Pradesh. This is a senior leadership role responsible for driving revenue growth, building high-performing sales teams, and establishing strong relationships with channel partners, distributors, and key accounts. The ideal candidate will bring a strategic mindset, deep market knowledge of the northern India region, and a proven track record of achieving ambitious sales targets in a competitive environment.

Key Responsibilities

• Develop and execute a comprehensive zonal sales strategy aligned with overall business objectives, ensuring consistent achievement of monthly, quarterly, and annual revenue targets across the Chandigarh zone.
• Lead, mentor, and manage a team of Area Sales Managers and field sales executives, conducting regular performance reviews, providing coaching, and fostering a culture of accountability and high performance.
• Identify and capitalize on new business opportunities by expanding the distributor and dealer network across assigned territories, ensuring optimal market penetration and brand visibility.
• Build and maintain strong relationships with key accounts, channel partners, and institutional buyers, addressing escalations promptly and ensuring long-term client satisfaction and retention.
• Monitor and analyze zonal sales data, market trends, and competitor activities to provide actionable insights and recommendations to senior management for informed decision-making.
• Coordinate closely with the marketing, supply chain, and product teams to ensure seamless execution of promotional campaigns, product launches, and trade activities within the zone.
• Manage the zonal budget effectively, including travel expenses, promotional spends, and team incentives, ensuring cost efficiency without compromising sales outcomes.
• Prepare and present detailed sales performance reports, forecasts, and business reviews to the national sales head on a regular basis, highlighting achievements, challenges, and strategic action plans.

Requirements

• Bachelor's degree in Business Administration, Marketing, or a related field; an MBA from a recognized institution is strongly preferred.
• Minimum of 8–12 years of progressive sales experience, with at least 3–4 years in a zonal or regional sales management role within FMCG, pharmaceuticals, consumer durables, or a related industry.
• Demonstrated ability to manage large, geographically dispersed sales teams and deliver consistent results in a target-driven environment.
• Strong understanding of the Chandigarh tricity and northern India market dynamics, including distributor networks, retail landscape, and regional consumer behavior.
• Excellent leadership, communication, and interpersonal skills with the ability to influence and negotiate effectively at all levels of the organization.
• Proficiency in CRM tools, MS Office Suite, and sales analytics platforms to track performance and drive data-informed decisions.
• Willingness to travel extensively within the assigned zone as required by business needs.

Benefits

• Competitive salary package with performance-linked incentives and annual bonuses based on zonal achievement.
• Company-provided vehicle, fuel allowance, and mobile reimbursement to support field operations and travel requirements.
• Comprehensive health insurance coverage for the employee and immediate family members, along with group life insurance benefits.
• Structured career development programs, leadership training opportunities, and a clear pathway for advancement to national-level roles.
• Collaborative and inclusive work culture with a reputed organization that values innovation, integrity, and employee well-being.