ZSM Chandigarh

Zonal Sales Manager (ZSM) – Chandigarh

We are seeking a dynamic and results-driven Zonal Sales Manager (ZSM) to lead and manage our sales operations across the Chandigarh zone, covering key territories in Punjab, Haryana, and Himachal Pradesh. This is a senior leadership role that demands a strategic mindset, strong team management capabilities, and a proven track record of delivering consistent revenue growth in a competitive market environment.

About the Role

The Zonal Sales Manager will be responsible for driving business performance across the assigned zone by developing high-performing sales teams, building strong distributor and channel partner networks, and executing regional go-to-market strategies. The ideal candidate will act as a bridge between senior management and frontline sales teams, ensuring that organizational objectives are translated into measurable on-ground results.

Key Responsibilities

• Develop and implement zonal sales strategies aligned with overall business goals to achieve monthly, quarterly, and annual revenue targets.
• Lead, mentor, and manage a team of Area Sales Managers (ASMs) and field sales representatives across the Chandigarh zone to maximize productivity and performance.
• Identify and onboard new distributors, dealers, and channel partners while maintaining and strengthening relationships with existing stakeholders.
• Monitor and analyze sales data, market trends, and competitor activities to provide actionable insights and recommend strategic adjustments.
• Conduct regular field visits, market audits, and team reviews to ensure effective execution of sales plans and maintain high service standards at the ground level.
• Collaborate closely with marketing, supply chain, and product teams to ensure seamless product availability, promotional campaigns, and brand visibility across the zone.
• Prepare and present zonal performance reports, forecasts, and business reviews to senior leadership on a regular basis.
• Drive initiatives for market expansion, new account acquisition, and penetration into underdeveloped territories within the zone.

Requirements

• Bachelor's degree in Business Administration, Marketing, or a related field; MBA preferred from a recognized institution.
• Minimum 8–12 years of progressive sales experience, with at least 3–4 years in a zonal or regional leadership role within FMCG, pharmaceuticals, consumer goods, or a related industry.
• Demonstrated ability to manage large geographies and multi-tier distribution networks across urban and semi-urban markets.
• Strong leadership, communication, and interpersonal skills with the ability to inspire and drive cross-functional teams toward common goals.
• Proficiency in MS Office, CRM tools, and sales analytics platforms for data-driven decision-making.
• Thorough understanding of the North India market dynamics, particularly the Chandigarh tri-city region, Punjab, Haryana, and Himachal Pradesh.
• Willingness to travel extensively across the zone as required.

Benefits

• Competitive compensation package with attractive performance-linked incentives and annual bonuses.
• Company-provided vehicle, fuel allowance, and travel and accommodation reimbursements for official duties.
• Comprehensive health insurance coverage for the employee and immediate family members.
• Structured career development programs, leadership training, and opportunities for advancement within a fast-growing organization.
• A collaborative and performance-oriented work culture that recognizes and rewards talent, initiative, and achievement.