ZSM Chandigarh

About the Role

We are seeking a dynamic and results-driven Zonal Sales Manager (ZSM) – Chandigarh to lead and oversee our sales operations across the assigned zone in the Chandigarh region, covering key markets in Punjab, Haryana, and Himachal Pradesh. This is a senior leadership role responsible for driving revenue growth, managing a high-performing sales team, and building strong relationships with distributors, dealers, and key accounts. The ideal candidate will bring a strategic mindset, deep market knowledge of the region, and a proven track record of achieving and exceeding sales targets in a competitive environment.

Key Responsibilities

• Develop and execute a comprehensive zonal sales strategy aligned with organizational goals to achieve monthly, quarterly, and annual revenue targets across the Chandigarh zone.
• Lead, mentor, and manage a team of Area Sales Managers and field sales executives, ensuring consistent performance, motivation, and professional development across all territories.
• Identify and capitalize on new business opportunities, expand market penetration, and strengthen brand presence across urban and semi-urban markets within the zone.
• Build and maintain strong, long-term relationships with key distributors, channel partners, and modern trade accounts to ensure seamless product availability and consistent sales growth.
• Monitor and analyze sales data, market trends, and competitor activities to provide actionable insights and make informed decisions that drive competitive advantage.
• Collaborate closely with the marketing, supply chain, and product teams to plan and execute promotional campaigns, product launches, and trade activations within the zone.
• Ensure timely collection of payments, manage credit control within defined policies, and maintain accurate sales forecasting and reporting for senior management review.
• Conduct regular field visits, market audits, and performance reviews to ensure adherence to company standards and identify areas for improvement across the sales network.

Requirements

• Bachelor's degree in Business Administration, Marketing, or a related field; an MBA from a recognized institution is strongly preferred.
• Minimum 8–12 years of progressive sales experience, with at least 3–4 years in a zonal or regional sales management role within FMCG, pharmaceuticals, consumer durables, or a related industry.
• Demonstrated ability to manage large, geographically dispersed sales teams and deliver consistent results in a target-driven environment.
• Strong understanding of the Chandigarh, Punjab, Haryana, and Himachal Pradesh markets, including distribution networks, trade dynamics, and regional consumer behavior.
• Excellent communication, negotiation, and interpersonal skills with the ability to influence stakeholders at all levels, both internally and externally.
• Proficiency in CRM tools, MS Office Suite, and sales analytics platforms to track performance metrics and generate meaningful business reports.
• Willingness to travel extensively within the zone and maintain a strong on-ground presence across all assigned territories.

Benefits

• Competitive compensation package including an attractive fixed salary, performance-linked incentives, and an annual bonus structure based on zonal achievement.
• Company-provided vehicle, fuel allowance, and travel reimbursements to support extensive field operations across the zone.
• Comprehensive health insurance coverage for the employee and immediate family members, along with access to employee wellness programs.
• Structured career development opportunities, leadership training programs, and a clear pathway to senior national-level roles within the organization.
• A collaborative and growth-oriented work culture that values initiative, rewards high performance, and fosters long-term professional success.