Social Media Lead
Baidyanath is hiring a Social Media Lead based in Kolkata, West Bengal. This role involves leading the brand's social media presence and digital engagement efforts.
About the role
Baidyanath is looking for an experienced Social Media Lead to join its team in Kolkata, West Bengal. The successful candidate will be responsible for driving the company's social media strategy and strengthening its digital brand identity.
This is a leadership role suited to a professional with a strong background in social media management, content strategy, and online community engagement. The candidate will oversee the planning, execution, and performance of social media initiatives across relevant platforms.
- Lead and manage the organisation's social media channels
- Develop and execute content strategies aligned with brand goals
- Monitor performance metrics and optimise campaigns accordingly
- Collaborate with internal teams to ensure consistent brand messaging
Candidates with demonstrated experience in social media leadership and a passion for digital marketing are encouraged to apply for this opportunity with one of India's well-known heritage brands.