Senior Media Buyer
A Senior Media Buyer is responsible for planning, negotiating, and purchasing advertising space across multiple channels to maximise campaign reach and ROI for clients or internal brands.
About the role
The Senior Media Buyer will be responsible for developing and executing media buying strategies across digital and traditional advertising channels. This role requires a strong understanding of media planning, audience targeting, and campaign optimisation to deliver measurable results.
- Media Planning & Buying: Research, negotiate, and purchase advertising inventory across platforms such as display, social, search, video, and print.
- Campaign Management: Monitor active campaigns, analyse performance data, and make data-driven adjustments to improve delivery and efficiency.
- Vendor Relations: Build and maintain relationships with media vendors, publishers, and platform representatives to secure competitive rates and placements.
- Reporting & Analysis: Prepare regular performance reports, present insights to stakeholders, and recommend strategic improvements.
The ideal candidate will have proven experience in media buying, strong negotiation skills, and proficiency with media planning tools and ad platforms. The ability to manage multiple campaigns simultaneously and work collaboratively with creative and strategy teams is essential.