Search Engine Marketing Specialist
MakeMyTrip is hiring a Search Engine Marketing professional based in Gurgaon, Haryana. This role focuses on driving paid search strategies for one of India's leading online travel platforms.
About the role
MakeMyTrip, one of India's foremost online travel companies, is looking to hire a Search Engine Marketing (SEM) Specialist at its Gurgaon, Haryana office. The selected candidate will play a key role in managing and optimising paid search campaigns to support the company's digital growth objectives.
The role is suited for professionals with a strong grounding in search engine marketing, including hands-on experience with paid search platforms and a data-driven approach to campaign management. Candidates are expected to contribute meaningfully to keyword strategy, bid management, ad copy development, and performance analysis.
- Plan, execute, and optimise paid search campaigns across relevant platforms
- Analyse campaign performance data to identify improvement opportunities
- Collaborate with cross-functional teams to align SEM efforts with broader marketing goals
- Stay current with industry trends and search engine algorithm updates
This is an opportunity to work within a high-impact digital marketing environment at a recognised brand in the Indian travel industry. Interested candidates based in or willing to relocate to Gurgaon are encouraged to apply.