Paid Media Specialist
The employer is looking for a Paid Media Specialist based in Lucknow, Uttar Pradesh. This role involves managing and optimising paid media campaigns across digital platforms.
About the role
The employer is hiring a Paid Media Specialist to join their team in Lucknow, Uttar Pradesh. The successful candidate will be responsible for planning, executing, and optimising paid media strategies to drive measurable results.
The role requires hands-on experience with paid digital advertising platforms and a strong understanding of performance marketing principles. The specialist will be expected to manage budgets, analyse campaign data, and continuously refine targeting and creative approaches to maximise return on investment.
- Plan and manage paid media campaigns across relevant digital channels
- Monitor campaign performance and deliver actionable insights
- Optimise bids, budgets, and audience targeting for improved outcomes
- Collaborate with internal teams to align paid media efforts with broader marketing goals
This is an opportunity for a results-driven media professional to contribute to a growing organisation and make a tangible impact through data-informed advertising strategies.