Paid Media Specialist

The employer is hiring a Paid Media Specialist to join their team in Lucknow, Uttar Pradesh. The selected candidate will be responsible for managing and optimising paid media strategies to drive measurable business results.

The role requires hands-on experience with paid digital advertising channels, a strong analytical mindset, and the ability to manage budgets effectively. The candidate is expected to monitor campaign performance, analyse data, and make data-driven decisions to improve ROI.

• Plan, execute, and optimise paid media campaigns across digital platforms
• Analyse campaign performance metrics and generate actionable insights
• Manage advertising budgets and ensure efficient spend allocation
• Collaborate with internal teams to align paid media efforts with broader marketing goals

This is an opportunity for a results-oriented digital marketing professional to contribute to a growing organisation and make a tangible impact through performance-driven advertising.