Media Buyer – D2C & Performance Marketing

The employer is looking for a skilled Media Buyer with a strong background in direct-to-consumer (D2C) and performance marketing. This role is based in Lucknow, Uttar Pradesh, and is suited to a results-driven professional who understands how to plan, execute, and optimise paid media campaigns.

The ideal candidate will be responsible for managing media buying strategies across relevant digital channels, with a focus on driving measurable performance outcomes for D2C brands. A solid understanding of campaign metrics, audience targeting, and budget management will be essential to succeed in this position.

• Plan and execute paid media campaigns aligned with D2C growth objectives
• Monitor and optimise campaign performance to maximise return on ad spend
• Analyse data and generate actionable insights to improve media efficiency
• Collaborate with internal teams to align media strategy with broader marketing goals

This is an opportunity to work in a dynamic environment where performance and creativity intersect. Candidates with hands-on experience in D2C media buying and a proven track record of delivering results are encouraged to apply.