Media Buyer – D2C & Performance Marketing
The employer is seeking a skilled Media Buyer specialising in D2C and performance marketing to join their team in Lucknow, Uttar Pradesh. The role focuses on planning and executing paid media campaigns that drive measurable business results.
About the role
The employer is looking for an experienced Media Buyer with a strong background in direct-to-consumer (D2C) and performance marketing. This position is based in Lucknow, Uttar Pradesh, and is suited to a data-driven professional who thrives in a fast-paced, results-oriented environment.
The successful candidate will be responsible for planning, buying, and optimising paid media campaigns across relevant digital channels. A solid understanding of performance metrics, audience targeting, and budget management will be essential to succeed in this role.
- Plan and execute paid media strategies aligned with D2C business objectives
- Monitor campaign performance and optimise for key performance indicators
- Manage media budgets efficiently to maximise return on ad spend
- Analyse data and generate actionable insights to improve campaign outcomes
This is an opportunity to contribute meaningfully to a growing organisation and make a direct impact through performance-driven marketing efforts. Candidates with hands-on experience in D2C brand campaigns and digital media buying are encouraged to apply.