Media Buyer – D2C & Performance Marketing
A Media Buyer with hands-on experience in D2C and performance marketing is sought to drive paid media campaigns. The role is based in Lucknow, Uttar Pradesh.
About the role
The employer is looking for a skilled Media Buyer specialising in D2C and Performance Marketing to join their team in Lucknow, Uttar Pradesh. The successful candidate will be responsible for planning, executing, and optimising paid media campaigns aimed at delivering measurable business outcomes.
This role requires a strong understanding of performance-driven advertising across digital platforms, with a focus on direct-to-consumer marketing strategies. The ideal candidate will be comfortable working with campaign data to make informed decisions that improve return on ad spend.
- Plan and manage paid media buys across relevant digital channels
- Optimise campaigns for performance metrics aligned with D2C objectives
- Analyse campaign data and generate actionable insights
- Collaborate with internal teams to align media strategy with broader marketing goals
This is an opportunity for a results-oriented media professional to contribute to a growing organisation and make a tangible impact through strategic media investment.