Media Buyer – D2C & Performance Marketing

The employer is seeking an experienced Media Buyer with a strong background in direct-to-consumer (D2C) and performance marketing. This role is based in Lucknow, Uttar Pradesh, and is suited to a data-driven professional who can plan, execute, and optimise paid media campaigns across digital channels.

The ideal candidate will be responsible for managing media buying strategies that drive measurable results, including customer acquisition and revenue growth for D2C brands. A solid understanding of performance metrics, budget management, and audience targeting is essential for success in this position.

• Plan and execute paid media campaigns across relevant digital platforms
• Monitor and optimise campaign performance to meet key performance indicators
• Manage advertising budgets efficiently to maximise return on investment
• Analyse data and generate actionable insights to continuously improve campaign outcomes

Candidates with hands-on experience in D2C performance marketing and a proven track record of delivering results through paid media are encouraged to apply.