Media Buyer – D2C & Performance Marketing

The employer is seeking an experienced Media Buyer with a strong background in Direct-to-Consumer (D2C) and performance marketing. This role is based in Lucknow, Uttar Pradesh and is suited to a data-driven professional who understands how to plan, execute, and optimise paid media campaigns.

The ideal candidate will be responsible for managing media buying activities across relevant digital channels, with a focus on driving measurable performance outcomes for D2C brands. A solid grasp of campaign metrics, audience targeting, and budget management will be essential to succeed in this position.

• Plan and execute paid media campaigns aligned with D2C performance goals
• Monitor, analyse, and optimise campaign performance to maximise ROI
• Manage budgets effectively across media channels
• Collaborate with internal teams to align media strategy with broader marketing objectives

Candidates with hands-on experience in performance marketing and a proven track record of delivering results through paid media are encouraged to apply.