Media Buyer – D2C & Performance Marketing
The employer is seeking a Media Buyer specialising in D2C and performance marketing to plan, execute, and optimise paid media campaigns that drive measurable growth.
About the role
The employer is looking for a skilled Media Buyer with a strong focus on Direct-to-Consumer (D2C) and performance marketing. The successful candidate will be responsible for planning and executing paid media strategies across relevant digital platforms to deliver efficient, results-driven campaigns.
In this role, the Media Buyer will manage end-to-end campaign operations — from audience targeting and budget allocation to bid management and creative testing — ensuring every rupee of ad spend is optimised for maximum return.
- Plan, launch, and manage performance-led paid media campaigns
- Analyse campaign data and translate insights into actionable optimisations
- Collaborate with creative and strategy teams to develop high-converting ad assets
- Monitor key performance metrics such as ROAS, CPA, CTR, and conversion rates
- Stay current with platform updates, industry trends, and D2C best practices
This is an opportunity to join a dynamic team and contribute directly to business growth through data-driven media buying in the fast-evolving D2C landscape.