Media Buyer – D2C & Performance Marketing
The employer is seeking a skilled Media Buyer specialising in D2C and performance marketing to join their team in Lucknow, Uttar Pradesh. The role focuses on planning and executing paid media campaigns to drive measurable business growth.
About the role
The employer is looking for an experienced Media Buyer with a strong background in Direct-to-Consumer (D2C) and performance marketing. This is an exciting opportunity for a data-driven professional who thrives on optimising paid media spend to deliver measurable results.
The successful candidate will be responsible for planning, executing, and managing paid media campaigns across relevant digital platforms. A deep understanding of performance metrics, audience targeting, and budget optimisation will be central to the role.
- Plan and execute paid media campaigns with a focus on D2C performance outcomes
- Monitor, analyse, and optimise campaign performance to maximise ROI
- Manage media budgets efficiently across digital advertising channels
- Collaborate with internal teams to align media strategy with broader business objectives
This position is based in Lucknow, Uttar Pradesh and is well-suited to candidates who are analytical, results-oriented, and passionate about the evolving landscape of performance marketing.