LinkedIn Outreach Specialist – US Market
This role focuses on executing LinkedIn-based outreach campaigns targeting the US market. The specialist will identify prospects, initiate connections, and drive lead generation through strategic messaging.
About the role
The LinkedIn Outreach Specialist will be responsible for managing and executing outbound prospecting efforts on LinkedIn, with a primary focus on the US market. The role involves identifying relevant prospects, sending connection requests, and conducting follow-up conversations to generate qualified leads.
The ideal candidate will craft compelling, personalised outreach messages tailored to different target audiences and industries within the US market. A strong understanding of LinkedIn's platform features and best practices for outbound sales communication is essential.
- Platform: LinkedIn (primary outreach channel)
- Target Market: United States
- Core Activities: Prospect research, connection building, message sequencing, and lead qualification
- Communication: Professional written English suited to a US business audience
Candidates should be detail-oriented, self-motivated, and comfortable working with outreach targets and performance metrics. Prior experience in LinkedIn-based lead generation or B2B sales outreach will be an advantage.