Customer Lifecycle Marketing

The employer is hiring for a Customer Lifecycle Marketing role at its Gurgaon, Haryana office. This position sits within the marketing function and focuses on managing and optimising the end-to-end customer journey.

The successful candidate will be responsible for developing and executing lifecycle marketing strategies aimed at improving customer engagement, retention, and long-term value. The role requires a data-driven mindset and the ability to translate customer insights into actionable campaigns.

• Design and implement lifecycle marketing programmes across multiple channels
• Analyse customer behaviour and segment audiences to personalise communication
• Collaborate with cross-functional teams including product, data, and creative
• Monitor campaign performance and continuously optimise for key metrics

This is an opportunity to work in a dynamic, fast-paced environment within the travel and hospitality sector, contributing directly to customer growth and loyalty outcomes.