Customer Lifecycle Marketing
An opportunity in Customer Lifecycle Marketing based in Gurgaon, Haryana. The role involves driving customer engagement and retention strategies within a leading travel platform.
About the role
This position is focused on Customer Lifecycle Marketing, based out of Gurgaon, Haryana. The role sits within the marketing function and is centred on managing and optimising the end-to-end customer journey.
The ideal candidate will be responsible for developing and executing lifecycle marketing strategies aimed at improving customer engagement, retention, and long-term value. This includes working across various stages of the customer funnel — from acquisition through to re-engagement.
Candidates interested in this role should have a strong background in lifecycle or CRM marketing, with the ability to translate data insights into actionable campaigns. Experience within a fast-paced, consumer-facing environment would be an advantage.