Business Development Associate , Private Brands

About the Role

We are seeking a driven and results-oriented Business Development Associate – Private Brands to join our growing team in India. In this role, you will be instrumental in identifying new business opportunities, building strategic partnerships, and expanding the reach of our private label portfolio across key markets. You will work closely with cross-functional teams including product development, marketing, and supply chain to ensure our private brand offerings remain competitive and commercially successful. This is an exciting opportunity for a motivated professional looking to make a significant impact in a fast-paced, consumer-focused environment.

Key Responsibilities

• Identify, evaluate, and develop new business opportunities to drive growth for the company's private brand portfolio across retail and e-commerce channels in India.
• Build and maintain strong relationships with key retail partners, distributors, and vendors to ensure consistent brand presence and commercial performance.
• Conduct thorough market research and competitive analysis to identify emerging trends, consumer insights, and whitespace opportunities within the private label segment.
• Collaborate with internal product development and sourcing teams to align private brand offerings with market demand and customer expectations.
• Develop and present compelling business proposals, pitch decks, and sales strategies to prospective partners and senior stakeholders.
• Track, analyze, and report on key performance metrics including sales targets, revenue growth, and market penetration for private brand categories.
• Negotiate commercial terms, contracts, and agreements with partners and suppliers to maximize profitability and long-term value.
• Support the planning and execution of go-to-market strategies for new private brand product launches across assigned territories.

Requirements

• Bachelor's degree in Business Administration, Marketing, Commerce, or a related field; an MBA is considered a strong advantage.
• 2–4 years of relevant experience in business development, sales, or brand management, preferably within the FMCG, retail, or private label industry.
• Demonstrated ability to identify business opportunities and convert leads into long-term commercial relationships.
• Strong analytical and problem-solving skills with the ability to interpret sales data and market insights to drive informed decision-making.
• Excellent communication, negotiation, and presentation skills with a proven ability to engage stakeholders at all levels.
• Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint; experience with CRM tools is a plus.
• Willingness to travel within India as required to meet partners, attend trade events, and explore new market opportunities.

Benefits

• Competitive Compensation: Attractive salary package with performance-linked incentives and annual appraisals to reward your contributions.
• Career Growth: Access to structured learning and development programs, mentorship opportunities, and a clear path for professional advancement within the organization.
• Health and Wellness: Comprehensive medical insurance coverage for you and your dependents, along with wellness initiatives to support your overall well-being.
• Collaborative Culture: Be part of a dynamic, inclusive, and innovative work environment that values diverse perspectives and encourages creative thinking.
• Employee Perks: Paid time off, flexible working arrangements, and exclusive employee discounts on our private brand product range.