BTL Executive
The employer is looking for a BTL Executive based in Delhi to support below-the-line marketing activities and drive on-ground brand engagement initiatives.
About the role
The employer is seeking a motivated and experienced BTL Executive to join their team in Delhi. The selected candidate will be responsible for planning and executing below-the-line marketing campaigns that directly connect the brand with its target audience.
The role involves coordinating on-ground activations, managing promotional events, and ensuring seamless execution of BTL strategies across assigned territories. The candidate will work closely with internal teams and external vendors to deliver impactful brand experiences.
- Plan and execute BTL marketing activities and promotional campaigns
- Coordinate with vendors, agencies, and internal stakeholders
- Monitor campaign performance and report on key outcomes
- Ensure brand consistency across all on-ground activations
This is an opportunity for a results-driven marketing professional to contribute to a growing brand's grassroots outreach efforts in a dynamic and fast-paced environment.