BTL Executive
The employer is looking for a BTL Executive based in Delhi to plan and execute below-the-line marketing and promotional activities that drive brand engagement at the ground level.
About the role
The employer is seeking a motivated and detail-oriented BTL Executive to join their team in Delhi. The selected candidate will be responsible for conceptualising and implementing below-the-line marketing initiatives that connect the brand directly with its target audience.
In this role, the BTL Executive will coordinate on-ground activations, promotional events, and experiential marketing campaigns. The candidate will work closely with internal teams and external vendors to ensure seamless execution and consistent brand messaging across all touchpoints.
- Plan and execute BTL marketing activities and promotional campaigns
- Coordinate with vendors, agencies, and internal stakeholders
- Monitor campaign performance and provide actionable feedback
- Ensure brand guidelines are adhered to across all activations
This is an excellent opportunity for a driven marketing professional looking to build hands-on experience in below-the-line advertising within a dynamic and growing organisation based in Delhi.