BTL Executive
The employer is looking for a BTL Executive based in Delhi to plan and execute below-the-line marketing activities that drive brand engagement and on-ground visibility.
About the role
The employer is seeking a motivated and detail-oriented BTL Executive to join their team in Delhi. The role centres on planning, coordinating, and executing below-the-line marketing initiatives that connect the brand directly with its target audience.
The ideal candidate will be responsible for managing on-ground activations, promotional events, and other BTL campaigns from concept through to completion. Strong organisational skills and the ability to work across multiple stakeholders will be essential to success in this position.
- Plan and execute BTL marketing activities and brand activations
- Coordinate with vendors, agencies, and internal teams to ensure smooth campaign delivery
- Monitor campaign performance and provide post-event reports and insights
- Ensure brand consistency across all below-the-line touchpoints
This is an opportunity for a proactive marketing professional to contribute meaningfully to the brand's growth through impactful ground-level initiatives in Delhi.