BTL Executive

The employer is seeking a motivated BTL Executive to join their team in Delhi. This role is focused on executing below-the-line marketing initiatives that drive direct consumer engagement and brand visibility.

The selected candidate will be responsible for planning and implementing BTL activities such as on-ground promotions, events, and activations. The role requires close coordination with internal teams and external vendors to ensure campaigns are delivered effectively and on time.

• Execute BTL marketing campaigns and on-ground activations
• Coordinate with vendors, agencies, and internal stakeholders
• Monitor campaign performance and provide activity reports
• Ensure brand consistency across all promotional touchpoints

This is an excellent opportunity for a marketing professional looking to build hands-on experience in below-the-line execution within a dynamic retail or consumer brand environment.